You don't need a big marketing budget to sell tickets. With TicketsInAZip's built‑in email and push notification tools, you can reach your audience directly and drive sales.
Strategy 1: The Early Bird Email
Announce your event with a dedicated Early Bird email to your subscriber list. Offer a limited discount for the first 48 hours. Scarcity drives urgency, and urgency drives sales.
Strategy 2: The Countdown Push
Schedule push notifications at 7 days, 3 days, and 24 hours before your event. Each notification should have a clear call‑to‑action: 'Last chance – grab your ticket!'
💡Push notifications have a 90%+ open rate. Use them sparingly—no more than 3 per event—to keep fans engaged without annoying them.
Strategy 3: The Artist Spotlight Email
Feature one of your performing artists in a dedicated email. Include their bio, a photo, and a quote about why they're excited to perform. Fans connect with stories.
Strategy 4: The 'Bring a Friend' Offer
Send an email offering 15% off when someone buys 2+ tickets. Word of mouth is the most powerful marketing channel, and group discounts multiply your reach.
Strategy 5: The Post‑Event Thank You
After the event, send a thank‑you email with photos and a link to early access for your next show. Turn one‑time attendees into repeat fans.
Key Takeaway
Email and push notifications are your most direct line to fans. Use them thoughtfully, tell compelling stories, and always include a clear path to purchase.
